Experienced marketing leadership, when you need it most.
Growth, change, and complexity have a way of exposing what isn’t working.
I work with CEOs and leadership teams as a marketing advisor and fractional CMO, bringing clarity to the strategy, alignment to the organization, and momentum to the work.
Clear direction. Stronger execution. Real results.
Marketing leadership that moves the business forward.
The demands on marketing keep expanding. More channels. More data. More technology. Greater pressure to demonstrate impact. At the same time, marketing is expected to build the brand, generate demand, support sales, understand the customer, and respond to constant change.
The answer isn’t simply to do more. It is to know where to focus, what to prioritize, and how to turn strategy into coordinated action.
As a fractional CMO and marketing advisor, I bring experienced leadership to organizations that need greater focus, stronger direction, or additional executive-level capacity. I assess what is working, identify what needs to change, set the strategy, strengthen the team, and lead the work from planning through execution.
Sometimes that means stepping in to lead the marketing function. Sometimes it means working alongside a CEO or CMO as a senior advisor. Either way, I stay close to the work and make sure strategy becomes action.
My approach is grounded in more than 25 years of marketing leadership, including a decade in the C-suite. I understand the pressure, competing priorities, and organizational realities because I have led through them myself.
Micromoment Reset
A clear, practical guide for taking back control in a world that never slows down.
Backed by research and shaped by real leadership experience, this book explores how today’s relentless pace, constant input, and nonstop decision pressure affect the way we think, feel, and lead—and what we can do about it.
Through personal stories, grounded insights, and the ABC 123 Method, readers learn how to recognize reactive patterns, reset in real time, and move through the day with more clarity, calm, and intention.
Whether you’re navigating high-pressure work, stuck in survival mode, or simply ready to lead yourself differently, this book gives you a reset you can use anytime. It’s a practical resource for leading your life—and your work—with more clarity and control.
"During a fast-moving acquisition, Shannon helped me create clarity amid real complexity and pressure. Her guidance was practical and immediately applicable, and it changed how I led through the process.”
Jonas K., CMO
(Save this Section for later) Who I've Worked with
Let's Talk About Fit
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CMO and marketing leadership coaching
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Marketing team coaching
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PE Marketing Leadership Lab
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Keynote speaking for leadership audiences
© 2025 Shannon Seastead